The Law Enforcement Social Media Blog

The authoritative resource for news and information about law enforcement social media. From Facebook and Twitter to YouTube and Nixle, we discuss social media and its use as the ultimate community policing tool.
Janae Zich

Latest Instagram Updates For Increased Engagement

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In this episode of the Law Enforcement Social podcast, the hosts are discussing the importance of being fluid with social media and staying on top of software updates to optimize the reach to your audience. Different social media platforms have different audiences and purposes; Mike, Marc, and Tamrin fill us in on how they utilize each outlet to op...
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Janae Zich

Your #LESM Social Media Strategy for 2018 - Episode 70

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In this episode of the Law Enforcement Social podcast, Tim Burrows from The Police Podcast is joining us in the studio for a special crossover episode. Tim is a retired police officer, cyber safety expert, and a social media consultant for law enforcement. After his retirement, he has made it his focus to helping government and law enforcement to c...
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Tamrin Olden

5 Common Instagram Mistakes

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 5 COMMON INSTAGRAM MISTAKES Instagram is my personal favorite social media platform and it is gaining significant popularity amongst government agencies. The latest stats show it has grown to over 800 million monthly active users and is beating out Facebook and Twitter as the preferred social media network of teens and young adults (you will ...
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Marc Marty

Twitter's 280 Characters & Emergency Management

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​ You can now tweet 280 characters rather than 140 on Twitter. Twitter claims they first tested this in September of this year, " so every person around the world could express themselves easily in a Tweet." Personally, I think Twitter is trying to stay in the game with the other social media platforms that are often adding new features monthly and...
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Mike Bires

Setting Your Style on Instagram

Setting Your Style on Instagram
In our last Instagram For Government class, we discussed setting a style for your Instagram page. What is "setting a style" on Instagram? When visitors come to your page, you want there to be a response of "oh, cool," "wow," or "I like that." It primarily has to do with appealing aesthetics, just like almost everything on Instagram. From The Top ​ ...
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Tamrin Olden

Instagram Tip: Using Location to Expand Reach

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If you aren't using locations in your Instagram posts and stories you should be! It's a quick and easy way to expand your reach, target your audience and create opportunities to connect and engage with the community. Here are three reasons why and how to do it: Geotag your location: Something so simple yet oftentimes forgotten. Doing this allows yo...
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