The Law Enforcement Social Media Blog

The authoritative resource for news and information about law enforcement social media. From Facebook and Twitter to YouTube and Nixle, we discuss social media and its use as the ultimate community policing tool.

Increasing Instagram Stories Engagement

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More engagement = more reach. That means the more people interact and engage on your stories, the more they (and others) will see your content in the future. Remember, the content that appears in user's feed, stories and explore function is based on what Instagram thinks they want to see (algorithm). And when we talk about engaging and interacting ...
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188 Hits

Instagram 2.0

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We taught our first Instagram class on November 16, 2017, at the Rancho Cucamonga Police Department. We saw the writing on the wall, at that point we started using Instagram a lot more and slowly started to stray from our daily interactions on Facebook and other platforms. We saw as Instagram continued to come out with new features It was a tremendous success. We provide a ton of great information...
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  979 Hits
979 Hits

Latest Instagram Updates For Increased Engagement

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In this episode of the Law Enforcement Social podcast, the hosts are discussing the importance of being fluid with social media and staying on top of software updates to optimize the reach to your audience. Different social media platforms have different audiences and purposes; Mike, Marc, and Tamrin fill us in on how they utilize each outlet to op...
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  610 Hits
610 Hits

5 Common Instagram Mistakes

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 5 COMMON INSTAGRAM MISTAKES Instagram is my personal favorite social media platform and it is gaining significant popularity amongst government agencies. The latest stats show it has grown to over 800 million monthly active users and is beating out Facebook and Twitter as the preferred social media network of teens and young adults (you will ...
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  507 Hits
507 Hits

Setting Your Style on Instagram

Setting Your Style on Instagram
In our last Instagram For Government class, we discussed setting a style for your Instagram page. What is "setting a style" on Instagram? When visitors come to your page, you want there to be a response of "oh, cool," "wow," or "I like that." It primarily has to do with appealing aesthetics, just like almost everything on Instagram. From The Top ​ ...
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  675 Hits
675 Hits

Instagram Tip: Using Location to Expand Reach

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If you aren't using locations in your Instagram posts and stories you should be! It's a quick and easy way to expand your reach, target your audience and create opportunities to connect and engage with the community. Here are three reasons why and how to do it: Geotag your location: Something so simple yet oftentimes forgotten. Doing this allows yo...
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  536 Hits
536 Hits
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